Red Velvet Review: Sprinkles Cupcakes

This is the first of a few Red Velvet Cupcake reviews.

So why Red Velvet cake? What’s the deal? Well, I didn’t even know about Red Velvet cake until 2005 when I was in the internship program at Walt Disney World, where I met Cent. My first introduction to Red Velvet was from the Duncan Hines variety. That’s right box cake. I was totally intrigued by the color and the flavor wasn’t quite chocolate and wasn’t quite vanilla either. As my sister puts it, “It’s red flavored.”

When Cent came to visit me in California for the first time (and met my entire family!), my sister baked a Red Velvet Cake from scratch. And made the cream cheese frosting from scratch. In his honor. Red Velvet cake (at the time) was kind of a novelty. It wasn’t as commonly known as it is in the South. So it kind of became our thing. Although, I’ll admit, I’m waaaaay more head over heels for Red Velvet than Cent is. I’m not sure if it’s the color, the cake and cream cheese frosting combo, or what, but I can’t shut up about these.

So this year, for my birthday, I went on a Red Velvet cupcake quest, to find the best one in Dallas. And then my sister sent me two tupperwares of homemade Paula Deen Red Velvet cupcakes. Let’s just say that the scale and I aren’t friends at the moment.

Since the ones from Sprinkles were the first to hit my belly pre-birthday, I’ll start with those.

Sprinkles cupcakes are distinguished by the little adornments on the top. This one with the pink flower is the Spicy Red Velvet cupcake. When we were at the boutique I was intrigued by the “spicy” as I tend to like spicy foods. So we ordered one to go with the others.

Sprinkles Cupcakes are delicious. I’ve actually only had them once before in California. They are rich, moist, and substantial. I love that they use real cream cheese frosting, which to me, completes the Red Velvet. I think they might use a little more cocoa, as on their description list, they call it “southern style light chocolate cake”.

Now, here’s the deal. This cupcake is PERFECT for anyone who like Red Hots or Hot Tamales. I’m talking spicy cinnamon flavor. It’s in the frosting. Sadly for me, I’m not a fan of the spicy cinnamon flavor. But for reviewing sake, I ate the whole thing anyway. Don’t hate. The cake was delicious and moist, I just wasn’t digging the frosting flavor. Now if you do like that, then go for it. I’ve told a couple of people about this cupcake, and the idea of the spicy cinnamon was their idea of a good time.

Overall, Sprinkles are super yummy. I mean, if I had a bad cupcake, you’d know it. Just ask people who know me well. I love that they use quality ingredients and have wonderful presentation. Seriously, buying cupcakes at Sprinkles is an experience. It’s like going to the candy store, except it’s all cupcakes.

And their Red Velvet Cupcakes get an A for moistness and the cream cheese frosting.

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